Eventfox is the only one of the four that lets you choose Privacy or Standard mode for each project, and choose exactly what Standard mode stores. It includes funnels, runs in its own schema inside a Postgres database you already have, and Team and Business plans come with email support. Umami is the closest alternative, but keeps email reports and session replay for its cloud.
Side by side
What you get when you run each one on your own server. Planned means on the Eventfox roadmap and not released yet.
| Self-hosted | Eventfox | Umami | Plausible CE | Matomo |
|---|---|---|---|---|
| Privacy | ||||
| Privacy or Standard mode, chosen per project | Yes | No | No | No |
| Choose what Standard mode stores | Yes, per project | No | No | Some settings |
| Works without cookies | Yes, in Privacy mode | Yes | Yes | With a setting |
| IP addresses | Your choice per project | Not stored | Not stored | Stored, can be shortened |
| Analytics | ||||
| Custom events with properties | Yes | Yes | Yes | Yes |
| Funnels | Included | Included | Not included | Paid plugin |
| Retention and journeys | Planned | Included | Not included | Retention is a paid plugin |
| Email reports and alerts | Planned | Cloud only | Not included | Included |
| Session replay and heatmaps | Planned, Standard mode only | Cloud only | No | Paid plugin |
| A/B tests | Planned | Not listed | Not listed | Paid plugin |
| Business features | ||||
| Read API for your own data | Planned | Included | Included (Stats API) | Included |
| Single sign-on | Planned | Not listed | Not included | Paid plugin |
| Audit log | Planned | Not listed | Not listed | Paid plugin |
| Running it | ||||
| Database | Postgres: bundled, or its own schema in yours | Its own Postgres database | Postgres and ClickHouse | MySQL or MariaDB, plus PHP |
| Fits inside a database you already use, such as Supabase | Yes | No | No | No |
| One-click install templates | Planned | Yes | Yes | Yes |
| Licence | Own licence (free for hobby use) | MIT | AGPL | GPL |
| Help | ||||
| Email support for self-hosters | Team and Business | Community only | Community only | Paid |
Choosing
An honest answer for each, so you can decide quickly.
Choose Umami if you only need page counts and a few reports, and you're happy with one fixed privacy setting for every site.
Choose Eventfox if you want to choose the privacy level per project, or want to share a Postgres database you already run. Email reports and session replay are on the Eventfox roadmap.
Choose Plausible CE if you want a very simple dashboard and are comfortable running ClickHouse alongside Postgres.
Choose Eventfox if you need funnels, which Plausible's self-hosted edition leaves out, or want a lighter setup with Postgres only.
Choose Matomo if you need the widest set of features and reports and will pay for plugins, and you already run PHP and MySQL.
Choose Eventfox if you want a modern, faster setup on Postgres with funnels included, and a privacy mode that needs no extra configuration.
Umami, Plausible and Matomo also sell hosted cloud plans, where your data lives on their servers. Eventfox doesn't. You always run it yourself, so your data stays in your database.
Questions
It depends on what you need. Eventfox suits teams who want product analytics (events and funnels) and a choice of privacy level per project. Umami suits people who want simple, free page counts. Matomo suits people who want the most features and don't mind MySQL and paid plugins.
No. Eventfox's code isn't published. It's free for hobby sites, and anything that earns money needs a Pro, Team or Business licence. The browser tracking script is MIT-licensed. Umami (MIT), Plausible CE (AGPL) and Matomo (GPL) are open source.
Not automatically. There is no importer yet, but you can run both side by side while you switch, and Eventfox only counts events from the day you add its script.
Each project's own pages, read on 12 October 2026. The rows for A/B tests, read API, single sign-on and audit log were read on 15 October 2026.